Press Releases

Roger West Rocks Out Creative Identity for Tech Jam 2009

Jul 14, 2009

Tampa, FL – July 14, 2009 – Roger West Creative and Code is part of a rock star lineup of creative professionals promoting Tech Jam 2009, “a summer party with a purpose” to benefit the TBTF Foundation. The Tampa Bay area agency specializing in web design, web development and online marketing will offer its creative services to help promote the upcoming event. Firm CEO Michael Westafer is a collaborative member on the event's interactive committee and sole member of the branding and identity committee.

Michael Westafer volunteered his time and the services of his company to help promote Tech Jam. “We wanted to get involved because it is a fun, enjoyable event with a unique opportunity to give back to the community. The interactive committee and the branding and identity committee is the right fit for our team,” says Westafer.

Michael Westafer has strategically worked with other members of the interactive committee Guy Mansueto (Marketing Chair), Bev Jester, Martin Grobisen and Mark Regan to design and develop the event's website, www.tampabaytechjam.com. Additionally, as the sole member of the Branding and Design Committee he and the Roger West team have created and designed the 2009 Tech Jam brand identity, logo and marketing collateral to help promote the event. "This event is the primary source of revenue for the foundation and will help send underpriveleged students to college in order to pursue careers in math, engineerning, science and technology,” says Westafer.

About TBTF Foundation

Founded in 2001 as a 501 (c)3 organization, the TBTF Foundation is the charitable arm of the Tampa Bay Technology Forum (TBTF) and provides a method for TBTF members to give back to the community. The Foundation’s mission is to encourage and equip ‘at risk’ youth in the Tampa Bay area to pursue careers in Science, Technology, Engineering & Math (STEM). The Foundation’s initiatives, Computer-rific, Career Days, Scholarship Program and Tech Jam are all funded entirely by donations and support from corporate sponsorship.

About Roger West

Roger West Creative and Code is a new kind of agency, bridging the gap between marketing and technology. The company provides full-service integrated marketing solutions to businesses worldwide. Roger West’s services include web design and web development, online marketing, traditional marketing, custom web solutions, software development, content management systems and e-commerce storefronts.